Software development India - iThinkSoft

Online Marketing

Online Marketing - Software Development India - Offshore Software Development Company India - Outsourcing Software Development Services India - Custom Software Developers India

Online Marketing is the fastest growing sales channel in many companies today.

Why online marketing?
There are two key reasons for companies to invest in online marketing:

1. The amount of population using the internet is growing dramatically. This increase is likely to continue and even accelerate.

2. Online marketing allows you unprecedented targeting ability. No advertising channel combines the reach of online marketing and the specificity of targeting.

Search Engine Optimization

As more people search online for goods and services, it is imperative for a business to be found easily through search. Hence it is important for enterprises to focus on Search Engine Optimization and get to the top on top of search engine result pages.

Investing in Search Engine Optimization (SEO) to be on top of the search engine results page drives the following benefits:

1. It helps you get additional customers.

2. It can help underline your leadership position in the industry.

We offer on page as well as off page optimization services.

Pay Per Click

Pay Per click (PPC) is one of the most effective and quick way of promoting your services and products online. Pay per Click (PPC) is an Internet advertising model used on websites and search engines; where advertiser pays the publishing website/search engine each times a prospect clicks on his add. The cost of the campaign depends on the number of times a prospect clicked on your website. Since the advertiser pays for each and every click that takes the visitor to his website, PPC is also called as Cost per Click (CPC).

We provide complete pay per click Management services that helps you in:

1. Branding

2. Converting leads into sales

3. Flexible spending

4. Getting highly targeted traffic

Our methodological analysis includes:

  • Picking up the accurate targeted keywords for PPC campaigns
  • Development of basic cognitive process grabbing creatives like titles & description for the PPC Ads conception
  • Projecting to a comparatively high bid limit, bid wars may lead to decrement in ROI.
  • Sustaining the PPC at low levels by directing on less comparative yet targeted keywords
  • Tracking the campaign on a regular basis, with focussing on leading variables like Click through rate(CTR) and Cost per click (CPC)
  • Updating the client about the development of his campaign thereby being in sync with the clients expectations.